How to make 2023 a record-breaking year for tourism in Armenia?

Sisian Boghossian has been the head of Armenia’s Tourism Committee for almost exactly one year. Boghossian sat down with CivilNet to break down how Armenia’s tourism sector fared in 2022 and discussed what plans she and her team have for 2023. Boghossian also talked about the importance of effective social media use, the need to increase brand awareness, and other strategies the Tourism Committee is working out.

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